off original price!

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off original price!

The coupon code was not applied because it has already been redeemed or expired. Please click on "My Courses" to see if the course is already on your account.

1-Day MVP 2.0 - Go from Idea to MVP

New Business Idea? New Feature for Your App? Create a Minimum Viable Product in One Day

What's Inside

Don’t waste your best ideas because you’re afraid of the process of bringing them to life. This course will give you the tools to turn any idea into a working prototype in just one day. You’ll learn to fully formulate and validate your ideas and launch them with minimum upfront costs. With the skills taught in this course, you’ll be winning over investors and collecting users in no time.

Receive top-notch instruction w/ 71 lectures, 16 hours of content
Finally pursue the business idea of your dreams
Learn the skills to be a successful entrepreneur
Learn from a top-rated instructor
Understand how to beat the competition
Study how to set up successful ad campaigns
Make wireframes & pitch decks
Win over investors w/ a Pidoco interactive prototype

Course Curriculum

Introduction - Getting Lean

Course Overview - 4:02
Start
Lean in 5 minutes - 8:53
Start
The lean mindset - 7:21
Start
What is an MVP? - 5:33
Start
Climbing MVP mountain - 8:25
Start
Introduction to Section 1 activity: How would you MVP? - 1:03
Start
Section 1 activity: How would you MVP?
Start
Section 1 review material
Start
QUIZ 1: Do you understand the basics of Lean?
Start

Getting even leaner (OPTIONAL)

Should I watch this section? *WATCH ME* - 1:48
Start
Fakin' it on the Serengeti - 9:18
Start
Makin' it on the Serengeti - 9:08
Start
MVP strategies - 11:30
Start
Section 2 review material
Start
QUIZ 2: Test your knowledge of MVPs and MVP strategies
Start

Setting up your experiment (Checkpoint: 1)

Intro to Airbasket and Docs to go - 5:51
Start
Smell test - 13:10
Start
FOLLOW ALONG: Smell test with Airbasket - 8:20
Start
Crafting your hypothesis - 5:27
Start
FOLLOW ALONG: Airbasket's hypothesis - 2:56
Start
Identifying your riskiest assumption - 9:17
Start
FOLLOW ALONG: Riskiest assumptions for Airbasket - 7:01
Start
Setting your minimum criteria for success - 12:17
Start
FOLLOW ALONG: Minimum Criteria for success for Airbasket - 5:38
Start
Section 3 review material
Start
QUIZ 3: Assembling the perfect experiment
Start

Identifying your target market

Drill down on potential customers - 11:03
Start
FOLLOW ALONG: Drill down on potential customers for Airbasket - 7:00
Start
Triage your list down to 3 - 10:03
Start
FOLLOW ALONG: Triage a list of 3 for Airbasket - 5:40
Start
Customer segmentation - 10:30
Start
FOLLOW ALONG: Customer segmentation for Airbasket - 7:21
Start
User personas - 4:13
Start
FOLLOW ALONG: User personas for Airbasket - 7:43
Start
Section 4 review material
Start
QUIZ 4: The basics of identifying your customers
Start

Competitive Analysis

Intro to competitive analysis - 1:55
Start
3 rules of competitive analysis - 4:42
Start
Searching for competitors - 20:01
Start
FOLLOW ALONG: Searching for competitors for Airbasket - 6:18
Start
The 7 criteria for judgement - 7:46
Start
Red Oceans & Blue Oceans - 9:42
Start
Approve/Deny - Competitive analysis - 1:11
Start
Section 5 review material
Start
QUIZ 5: The tenants of good competitor stalking
Start

Lean Customer development

What are customer interviews and why do we do them? - 3:17
Start
The drill down list - 7:23
Start
Building a hit list - 16:32
Start
Finding people to interview - Same problem people - 11:18
Start
Finding people to interview - Influencers, competitors - 6:23
Start
Finding people to interview - Forums, commenters, everyone else - 7:15
Start
Finding interviewees for the lazy man - 13:03
Start
How to get them to talk - 12:00
Start
Mass emailing with Streak - 11:50
Start
How to run a customer interview correctly - 12:24
Start
FOLLOW ALONG: Airbasket: Customer 1 interview - Discussion - 7:29
Start
Now what? - 8:11
Start
Approve/Deny - Customer interviews - 1:46
Start
Quiz 6: Can you run a Lean interview?
Start

Creating your pitch experiment

What's a pitch experiment? - 3:01
Start
Landing page 101 - 9:28
Start
Conceptualizing your hook - 15:04
Start
Using a headline template - 2:11
Start
Call to actions - 4:59
Start
Features and benefits - 7:36
Start
3 levels of validation - 4:56
Start
Getting setup in Launchrock - 11:39
Start
OPTIONAL: Customizing your page with Canva - 13:42
Start
FOLLOW ALONG: How I set up my Launchrock for Airbasket - 9:14
Start
Subjective vs. objective and the importance of both - 6:53
Start
QUIZ 7: Landing pages, copywriting, CSPs, and more
Start

Pitching to soft targets

Why we don't message our friends - 2:49
Start
The game plan - 3:06
Start
Getting your 100: Reddit - 10:59
Start
Getting your 100: Hacker News, Product Hunt - 8:14
Start
Getting your 100: Blog attack - 6:07
Start
Getting your 100: Honorable mentions - 4:30
Start
Astroturfing - 4:57
Start
Going over Launchrock results - 8:34
Start
Approve/Deny - Simple pitch experiment - 1:22
Start
QUIZ 8: Guerilla promotion
Start

Upgrading your pitch experiment

Upgrading our test and going for more - 1:53
Start
4 new bells & whistles - 9:22
Start
Pick your tool - 6:17
Start
Getting set up with Instapage - 11:42
Start
Adding your new bells & whistles - 12:18
Start
Introducing A/B testing - 7:51
Start
QUIZ 9: Test your marketing skills
Start

Testing your idea against paid traffic

Setting up Facebook ads - 16:24
Start
FOLLOW ALONG: Making the Airbasket FB strategy - 6:37
Start
Setting up Google ads - 19:32
Start
FOLLOW ALONG: Making the Airbasket Google ads strategy - 5:56
Start
Assessing your results - 5:06
Start
FOLLOW ALONG: Assessing the Airbasket results - 5:19
Start
Approve/Deny - Complex pitch experiment - 2:08
Start
QUIZ 10: Rapid advertising experiments
Start

Building a functional MVP

Legos & Glue - 6:21
Start
Writing out your functions list - 8:00
Start
Baseboards - 7:04
Start
FOLLOW ALONG: Airbasket baseboard - 4:26
Start
Legos - 10:51
Start
FOLLOW ALONG: Airbasket legos - 8:39
Start
Glue - 8:27
Start
FOLLOW ALONG: Glue for Airbasket - 3:03
Start
You finished the course! - 2:04
Start

DocsToGo Follow Along

Smell test for Docs to Go - 8:44
Start
Docs to Go's hypothesis - 1:48
Start
Riskiest assumptions for Docs to Go - 8:03
Start
Minimum criteria for success for Docs to Go - 8:02
Start
User personas for Docs to Go - 6:20
Start
Drill down on potential customers for Docs to Go - 6:31
Start
Triage a list of 3 for Docs to Go - 7:56
Start
Finding competitors for Docs to Go - 8:27
Start
How I setup my Launchrock for DocsToGo - 8:59
Start
How I'm doing customer interviews for Docs to Go - 1:57
Start
Docs To Go Interview #1
Start
Docs to Go: Interview #1 - Discussion - 6:53
Start
Docs To Go Interview #2
Start
Docs to Go: Interview #2 - Discussion - 4:53
Start
Docs To Go Interview #3
Start
Docs to Go: Interview #3 - Discussion - 1:54
Start
Docs To Go Interview #4
Start
Docs to Go: Interview #4 - Discussion - 5:40
Start
Docs To Go Interview #5
Start
Docs to Go: Interview #5 - Discussion - 5:47
Start

Extra section

Using Alerts to keep tabs on competitors
Start
My customer interview template
Start
Customer Interview Generator
Start

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The coupon code was not applied because it has already been redeemed or expired. Please click on "My Courses" to see if the course is already on your account.

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