Photoshop Efficiency - Techniques For Consistent Marketing

Learn how to professionally use Photoshop to repurpose your designs across multiple media and formats.

What's Inside

If you’ve ever struggled to maintain a consistent look and feel across all the touchpoints of your content marketing, this lab is for you. Beautiful design is only half the battle when you’re designing for an integrated campaign in which you have to deliver, repurpose, and repeat design elements consistently and efficiently. In this fun, fast-paced, hands-on lab with Adobe Certified Instructor Daniel Scott, learn how to professionally use Photoshop to repurpose your designs across multiple media and formats.

While becoming a design implementation wizard, you’ll learn:
  • How to structure content for multisize social imagery
  • The best workflows for social, print, ad banners, and video
  • The top tools for non-destructive design
  • How to master layers, artboards, Smart Objects, and libraries
  • How to become the master of productivity in your office

Course Curriculum

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Certificate Available
45853+ Students
17 Lectures
1+ Hours of Video
Lifetime Access
24/7 Support
Instructor Rating
Daniel Walter Scott

Sharing is who I am, and teaching is where I am at my best, because I've been on both sides of that equation, and getting to deliver useful training is my meaningful way to be a part of the creative community.

I've spent a long time watching others learn, and teach, to refine how I work with you to be efficient, useful and, most importantly, memorable. I want you to carry what I've shown you into a bright future.

I have a wife (a lovely Irish girl) and kids. I have lived and worked in many places (as Kiwis tend to do) – but most of my 14+ years of creating and teaching has had one overriding theme: bringing others along for the ride as we all try to change the world with our stories, our labours of love and our art.

I'm a certified Adobe instructor (ACI) in Ireland. I'm also an Adobe Certified Expert (ACE) and have completed the Adobe Certified Associate training (ACA). And I don't just do Adobe. Remember, media is a very broad term – digital blew out the borders, so we are all constantly learning.

I've been teaching for 14+ years. I come from being a media designer and content creator – so I understand exactly where you're at now. I've been there. I love this stuff. Print, digital publishing, web and video. I can see how it all connects. And I can see how we can share those connections.

I built Bring Your Own Laptop in Ireland, New Zealand, Australia & online. I have a great team working with me to keep BYOL at the top of Adobe and digital media training. I understand business, I have one – so I know how important it is to get it right and make it work for you.

Daniel Walter Scott

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