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Online Copywriting: How to Write a Profitable Landing Page
First Section
Lesson 1 - Four ingredients of a successful landing page (11:08)
Lesson 2 - Start with your potential customer (7:55)
Lesson 3 - Package your lead magnet properly (6:41)
Lesson 4 - Answer three questions before you start writing (8:09)
Lesson 5 - Write powerful headlines and subheads (6:04)
Lesson 6 - Be specific (7:41)
Lesson 7 - Be unique (8:59)
Lesson 8 - Give them pain. Or pleasure. (7:21)
Lesson 9 - Craft a compelling call to action (8:38)
Lesson 10 - Take these four steps before you go live (5:36)
Lesson 2 - Start with your potential customer
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