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Google Analytics 4: A Beginner's Guide - Part 1
Introduction
Hello & Welcome (1:32)
What is Google Analytics? (+Example) (8:59)
Create Google account (7:39)
Create Google Analytics account (+ Download) (7:39)
(optional) Why Google Analytics 4? (4:03)
Overview, Demo account and setup
Connect the first data stream (6:21)
A first overview (8:46)
Google Analytics 4 Demo Account (7:36)
(optional) The new data structure (3:46)
Account setup & user management (6:07)
Note on sessions
(optional) Universal Analytics vs. Google Analytics 4 (3:49)
Website linking (GDPR conform)
Disclaimer
1. Create a data privacy page – for Wordpress (6:03)
2. Setup with Google Tag Manager and Cookie Banner (13:45)
3. Connect Google Analytics 4 to Google Tag Manager (5:18)
4. Content Blocker & Shortcode (4:48)
5. Check if the Cookie Banner works (8:23)
6. Last but not least (2:49)
Event Tracking in Google Analytics
Enhanced Measurement Events & Features (+ Download) (9:14)
Enhanced Measurements in Praxis (9:15)
Google Analytics Tag Configuration
Cross-Domain Tracking (5:25)
Define internal IPs (5:41)
List of unwanted referrals (2:42)
Configure session timeout (3:00)
(optional) Universal Analytics vs. Google Analytics 4
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