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Facebook Ads, The Complete Course
Introduction to the basics of Facebook marketing
Facebook 2020 "NEW LOOK" version update (1:15)
Your quick start guide to starting a basic Facebook Ad (Resource)
Tips for the Facebook marketing industry (Resource)
Creating a Facebook Page. Part 1 (5:45)
Creating a Facebook page. Part 2 (12:21)
Exploring Page Settings (7:37)
Page setup
Page roles within a page (5:02)
Page roles
Messaging. Setting up page buttons, usernames and more! (12:51)
Automatic messaging on a page (3:12)
Messaging within a page
The Op Ad Vision Facebook Page (2:36)
Link to Op Ad Vision Page
"View as page visitor" button removed from FB pages (Update 2021) (2:17)
Organic growth (16:31)
Organic growth question
The variety of things to post (9:43)
Picking the right topics to post about
Page insights (6:10)
What a typical post looks like (5:07)
The MUST WATCH Tutorial (1:11)
Navigating to your Ad accounts (3:06)
Link needed for Personal account set up
Setting up a personal Ad account (8:29)
Setting up a Business manager account (11:15)
Taking precautions with budgets
The difference between Ad accounts
Section 2
Basic Ad set up (9:26)
Basic Ad set up RESULTS (5:47)
Choosing the right type of Ad
20% text rule update 2021. (0:47)
How to choose the right pictures for your Ads (22:37)
Choosing the right pictures for your campaigns
Choosing the right pictures for your campaigns (Resource)
Facebook Live check list (Resource)
Facebook Live (12:34)
Preparing for Facebook live
Budgets and scheduling Part 1 (15:31)
Budgets and scheduling Part 2 (5:19)
Choosing the right budget
Budgets and Scheduling (Resource)
Detailed Targeting. Part 1 (13:30)
Detailed Targeting. Part 2 (6:49)
Detailed targeting
Creating Ad sets. Part 1 (4:40)
Creating Ad sets. Part 2 (8:24)
The power of numbers and words (18:39)
The basic structure of good Ad copy (The text within an Ad)
Introduction to Custom and lookalike audiences (3:19)
Custom and Lookalike creation with a video (13:05)
Creating lookalikes audiences
Videos in Facebook (10:41)
Audience insights (8:32)
Audience insight countries (6:21)
Audience insights (How to use) (8:52)
Finding the right audiences to target
Section 3
Page likes campaign set up (14:41)
Page likes RESULTS (2:04)
Targeting for likes
How to get "super cheap" page likes (8:28)
Getting super cheap page likes
Introduction to traffic campaigns (4:59)
Landing page service providers (4:44)
Traffic campaign set up (7:50)
Traffic Ad set set up with Audience insights (14:23)
Traffic RESULTS Part 1 (6:14)
Traffic RESULTS Part 2 (3:01)
Best practices when creating traffic campaigns
Introduction to messaging campaigns (4:11)
Messaging campaign set up (10:19)
Automatic messaging reply set up (7:36)
Messaging Ad set set up (6:44)
Messaging campaign RESULTS (2:58)
Messaging campaigns best practices
Ad fatigue (16:25)
Reach campaign intro (3:30)
Reach campaign set up (7:01)
Reach campaign with lookalike (5:26)
Reach campaign RESULTS (6:40)
Ads are not delivering (15:21)
Introduction to lead generation (3:53)
Lead generation set up (13:25)
Lead generation form set up (9:28)
Lead generation RESULTS and lead management (8:37)
Post engagement campaigns (9:34)
Turn a popular post into a messaging Ad (5:12)
Post engagement and reach campaigns
Facebook Pixel create and install (11:11)
Assigning ID to Pixel (1:18)
Traffic overview for Op Ad Vision (Excel Pixel) (8:02)
Trouble shooting Pixel
Lookalike creation from traffic Pixel audience (2:47)
Lookalike Ad set up (6:22)
Traffic Pixel Lookalike results (2:21)
Brand awareness campaign set up (5:04)
Brand awareness RESULTS (6:15)
Split testing set up (11:27)
Split test RESULTS (3:14)
Best practices with split testing
20% text rule update 2021.
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