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Facebook Ads For Mobile App Marketing
Intro to Facebook Ads
Introduction (3:28)
Create a Facebook Page for Your App
Create a Facebook Page for Your App (2:20)
Register and Configure Your App
Register Your App (5:21)
Enable Permissions (1:32)
Facebook SDK (3:02)
quiz
Ad Formats and Placement
Ad Formats (10:28)
Ad Placements (3:38)
Build Your App Installs Campaign
Choose Your Account (0:35)
Campaign Level Choose Your Objective (0:53)
Ad Set Level Define Audience Placements Budget and Schedule (11:39)
Ad Level Ad Format Upload Media Enter Text (4:45)
Audience Network (1:26)
quiz
App Events and Optimization
What is an App Event (1:53)
App Event Optimization (0:50)
Value Optimization (1:22)
Custom Audiences (3:00)
Create Look a Like Audiences (2:51)
Quiz
Measurement
Measurement for App Ads (4:42)
Split Testing (2:12)
Campaign Level Choose Your Objective
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