Business Writing: One Pattern, Infinite Applications (Course Trailer)

Business Writing in English: Write Great Reports, Sales Copy, Blog Posts + More (2023)

What Pattern Can Be Applied to Almost Any Business Writing Project?

Learn How to Write Proper Sentences that Make an Impact on Readers

Ingredients You Can Use to Make Delicious Sentences (3:34)
Examples of the Four Kinds of Sentences (2:25)
The Big 4 in Punctuation: Commas, Hyphens, Dashes, and Quotes (4:22)
How to Use Apostrophes, Colons, Ellipses, Exclamation Points, and Parentheses (3:00)
SideBYSide: Proper Use of Dashes, Commas, and Quotes (7:02)
Clear and Moving: How to Choose Words that Make an Impact (3:27)
Voices from the Field: What is Quality Writing? (4:29)
Assignment: Take this Short Piece of Writing to the Next Level (2:31)
Learn More About Earning Skills Badges
Get Ready to Become an Architect (of Ideas) (1:02)

Written Architecture: How to Organize Your Ideas in an Outline

What are the Impactful Business Writing Ingredients? (3:10)
How Your Message Becomes Sentences, Sections, and Paragraphs (5:06)
Let’s Visualize How to Use the Five-Paragraph Pattern Effectively (3:42)
Voices from the Field: How Do You Grab a Reader’s Attention? (4:13)
Access the Business Writing Outline Guides and Tools Bank (0:24)
Want access to Challenges associated with this course?
Side By Side: How to Use the Outline Bank to Build an Outline (10:55)
Assignment: Organize these Messages Like a Pyramid (1:19)
Coming Up: The Closest Thing On the Internet to a Lightsaber (0:58)

How to Research Any Topic: Boolean Search Modifiers and Citations

Did George Boole Create Our Information Age? (2:37)
How Boolean Searches are Real-life Lightsabers (4:33)
How to Use the BOSS Method to Qualify a Source (2:32)
Side By Side: How to Use Boolean Searches to Find High-quality Research Fast (8:45)
Side By Side: Four Methods for Reverse Engineering Peer-reviewed Research (7:23)
Learn How to Cite Sources in Business Writing in Minutes (4:24)
Side By Side: How to Use the Eazl Citation Creation Machine (2:56)
Voices from the Field: How Do You Perform Research Before Writing? (3:16)
Assignment: How Should this Investor Approach the Space Industry? (2:44)
Let’s Scale the Boolean Mountain (0:57)

How to Write Effective Topic Sentences and Well-structured Paragraphs

Liftoff! Let’s Launch Your Outline into Orbit. (2:38)
How to Write Topic Sentences to Open Paragraphs (5:20)
How to Write Opening, Body, and Concluding Paragraphs (4:05)
Side By Side: Writing a Topic Sentence and Introductory Paragraph Step-by-Step (5:56)
Let’s Write a Paragraph Using Dictation/Voice Command Software (3:59)
Voices from the Field: What’s Your Writing Process Like? (3:50)
Assignment: Use these Messages to Build a Body Paragraph (2:36)
Your Writing is a Home--Build it with Quality Materials (1:13)

Make it Brilliant: How to Write Titles, Format, and Proofread Your Piece

What did Mark Twain Say to Write Instead of the Word “Very”? (3:02)
How to Write Your Titles and Format Your Piece (6:22)
Copy Editing: Take These Three Steps to Upgrade Your Piece (3:45)
Voices from the Field: How Do You Use Formatting Tools When You Write? (4:32)
Side By Side: Let’s Revise Together Step-by-Step: (1) Clarity (2) Flow (3) Polish (7:04)
Side By Side: Three Common Proofreading Upgrades + a Google Docs Skills Boost (7:31)
Side By Side: Let’s Practice Writing Titles Together (4:52)
Side By Side: Text Styles, Custom Colors, Rulers, and Bookmarks in Google Docs (11:40)
Side By Side: How to Use Headers, Footnotes, and Page Numbers in Google Docs (3:45)
Side By Side: How to Move, View Versions, Share, and Export Google Documents (5:38)
Assignment: Proofread and Format this Paragraph (1:28)
Remember: “Don’t Bury the _____” (0:53)

Let’s Write Five Pieces of Business Writing Together Step by Step

Introducing the Three-step ADR Writing Method (2:16)
Example 1 (Sales Proposal): Creating the Outline for Your Proposal (15:07)
Example 1 (Sales Proposal): Writing the First Draft of Your Proposal (9:18)
Example 1 (Sales Proposal): Revising and Formatting Your Sales Proposal (9:25)
Example 2 (Data Report): Let’s Build the Outline for a Formal Report (6:49)
Example 2 (Data Report): Let’s Write and Format Our Data Report (6:05)
Example 2 (Data Report): Let’s Have a Friend Proofread the Data Report (1:19)
Example 3 (Online Article): Let’s Outline a Promotional Post Together (12:45)
Example 3 (Online Article): Let’s Write and Revise Our Promotional Piece (9:04)
Example 4 (Internal Proposal): Let’s Outline an Internal Proposal or Recommendation (7:09)
Example 4 (Internal Proposal): Let’s Save Time by Dictating Our Memo (7:32)
Example 4 (Internal Proposal): Revising Our Internal Proposal (10:12)
Example 5 (Promotional Video Script): Let’s Write the Script for a Persuasive Video (6:37)