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Digital Marketing For Coaches
First Section
Introduction
Designing Your Coaching Offer & Finding Your Niche
Different Coaching Business Models
The Secret: You Are The Product
Creating Your Ideal Coaching Persona
How To Understand Your Client's Pain Points
How To Find Your Coaching Niche
Defining your coaching offer
Describing your coaching offer
Structuring & differentiating your coaching offer
Your Marketing Game Plan
Digital Marketing Game Plan
How To Set Smart Marketing Goals
How To Craft A Strong Marketing Message
How To Choose The Right Marketing Channel
Email Marketing For Coaches
Email Marketing Introduction
How To Build An Email List As A Coach
Automated vs Manual Email Campaigns
Your First Autoresponder Series
The Best Subject Lines For Higher Open Rates
How To Create An Effective Lead Magnet
Wordpress For Coaches
Wordpress Introduction
How To Use Wordpress As A Coach
How To Install Wordpress
How To Create Your First Landing Page
How To Create A Thank You Page
General Social Media Strategies
Your Social Media Plan
Create Content Your Audience Will Thank You For
How To Create Content That Gets Shares
10 Tactics To Get More Followers
More Ways To Get Shares & Likes
Youtube Marketing As A Coach
Starting A Youtube Channel As A Coach
How To Do Keyword Research The Right Way
My Youtube Content Strategy
More Youtube Marketing Tips
Facebook
The Pros And Cons Of Facebook Ads
How To Set Up Your Lead Ads In Facebook
Setting Up Your Facebook Pixel
Using Pixel Conversions For Cheaper Lead Ads
Bonus: Personal Branding
Personal Branding Intro
Building A Personal Brand
Why Authenticity Is Key
Coming Up With A Website Name
Your Value Proposition
Designing A Logo
How To Understand Your Client's Pain Points
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