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Instagram Marketing 101
INTRODUCTION
About the instructor and welcome to Instagram Marketing 101 (2:42)
DO NOT ENROL until you watch this (1:43)
INSTAGRAM FUNDAMENTALS
Introduction to Fundamentals (0:55)
Basic features of Instagram (4:49)
How Instagram works (3:52)
Rule no.1 and Rule no.2 (3:50)
Have a clear purpose and theme (8:42)
Homework: What is your goal ? (3:31)
ACCOUNT SETUP
Introduction to Account Setup (0:47)
Username selection (8:37)
Personal or Business account (8:23)
How to create amazing BIO description (9:47)
How to select the perfect display image for your account (5:46)
The Instagram solo link (5:17)
The before and after challenge (1:34)
CONTENT STRATEGY
Introduction to content creation on Instagram (1:24)
Theme of your account (4:26)
Quality and quantity of content (8:56)
What type of content that work on Instagram (11:07)
How to create compelling content (5:03)
FREE Stock Photo websites (4:08)
Tools for creating content: IOS devices (9:49)
Tools for creating content: Android deivces (3:32)
Tools for creating content: Desktop tools (10:04)
What to do if you don't have time to create content (8:49)
Tools to schedule your content (13:01)
Create the ultimate content Strategy Plan (6:44)
Quiz (2:52)
GROWTH HACKS
Introduction to growing your account (1:20)
Growth hack no.1: Consistency (3:28)
Growth Hack no.2: Hashtags (9:52)
Growth hack no.3 (5:19)
Growth hack no.4 (4:31)
Growth hack no.5 (7:50)
Growth Hack no.6 (5:55)
Growth Hack no.7 (9:29)
Tools to track your growth (4:09)
ADVERTISING and PROMOTION
Introduction to promotion and advertising (0:43)
Instagram ads - within the app (4:22)
Instagram ads - with Facebook Ads Manager (9:31)
Paid shoutouts (prices) (8:41)
How to reach out to Instagram influencers (3:59)
How to generate leads from Instagram
Introduction lead generation (0:41)
RULE 1: Give Value first (3:54)
RULE 2: The 80/20 rule (5:07)
Call-to-actions (CTAs) (4:45)
INSTAGRAM STORIES
Introduction to stories (0:50)
Basics of the feature (5:06)
What to share in your stories (4:20)
Case studies
A final advice (2:16)
Digital Lifestyle - @digi_lifestyle -From 0 to 1000 in 4 weeks (9:27)
LFC Gadgets - @lfcgadgets - From 1000 to 10.000 followers in 4 months (8:33)
BONUSES - Continuously Updated
February 2018 - How to create awesome videos for Instagram with Quick app (12:05)
February 2018 - Instagram algorithm update (6:50)
March 2018 - Instagram Hashtag Algorithm Update (8:05)
March 2020 - How to create videos for Instagram & Facebook (19:34)
Instagram ads - within the app
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